People are spending a lot of time on social media apps and want to get popular on social media Instagram is one type of which. So people Buy Instagram Followers to increase their fan base. Many companies are doing businesses on Instagram and have their company page on it where they display their products to different users so they can get maximum reach by it and can show their product to maximum Instagram users. So they can get a clue about their product demand by the engagement of people on product post.
Celebrities using Instagram
Many celebrities are using Instagram to interact with their fans and keep them updated with their daily routine activities but somehow, they are engaged in a race of getting more popular and famous. They rate each other profiles on the number of followers and their popularity on the basis of the number of likes came up on their post. So celebrities mostly buy Instagram likes and buy Instagram video views to showcase their popularity in the media industry.
These kinds of activities make them reach maximum users and the person who is not following them start following them and get their day to day activities on their insta. So it will increase the reach of their post and they feel they are getting more popular. Because getting more views on their fan page or personnel official page helps them to get different marketing advertisement. Because now a day’s companies are working with those celebrities who had a large social media fan base so their product advertisement can reach to maximum people at minimum cost.
Political parties and social media
In the era of social media, every person is using it effectively in their benefit. Many political parties used social media to interact with people and also used it to change the perception of voters. When a party posts their video or pictures on social media apps especially Instagram and people do not like it so the perception will be built that this party is not popular in elections and people is not going to vote for this party. This is very alarming for a political party. So for that these parties buy followers, likes and views on their content so people get convinced with their popularity. Parties will change the whole perception of voters by doing that because it’s human nature mostly they do those things which others are doing. But in reality, these paid likes are only going in the benefit of those political parties.
Paid likes and followers are good or bad
So, if we talk about paid likes and other stuff its impact varies in a different situation and quality of buying. Because some social media marketing companies are providing you these services for your social media accounts but there is a huge question on the authenticity of these paid likes and views? Because in some cases fake computerized accounts are liking your content which is of no use if proper users will not be liking your stuff.
The companies which are dealing in these services provide you different packages for your campaign and authenticity is connected with the price of your package. If you are doing business and want to buy likes for that then it is very important that you have liked or show your products to those users who are real and actually interested in your product. So for this, these social media companies make a customized strategy for your product using trendy hashtags so your product will show to maximum people.
But in the case of celebrities and political parties and many others like them, it is not the issue who likes their post because they want numbers. The number game makes them stronger in their communities. Celebrity gets endorsements due to the increasing numbers of their social media fan base. So for them, it is not important who is looking at their post.
Same goes with political parties they just want the number of likes and engagement on their post. But they pay well because they need positive engagement on their post. If they get Instagram post comments positiveso they can show a positive image in public.
So we can see that this era of social media how helping people to manipulate things. It is also building positive characteristics in our community as well. But people who are using it for the wrong purpose can change people perception and mind through this tool.